Jonty Cooke Broker Manager

Asset Advantage Welcomes Jonty Cooke As Broker Manager To Grow And Strengthen Broker Relationships

Assed Advantage has announced the appointment of a new Broker Manager to continue to strengthen its proposition to brokers. In this role, Jonty Cooke will grow and strengthen broker relationships, support our partners and help drive the business forward. Jonty Cooke brings over a decade of experience working across both hard and soft assets.Jonty Cooke was formerly Divisional Manager at Bluestone Leasing, where he managed a team of seven business finance consultants. …

Gary Thompson Asset Advantage Sales Director

Asset Advantage Welcomes Gary Thompson As New Sales Director To Strengthen Broker Relationships And Drive Growth

Asset Advantage has announced the appointment of a Sales Director to strengthen its proposition to brokers. In this new role, Gary Thompson will lead the strategic direction and execution of sales and marketing initiatives to enhance market presence and drive growth. Gary Thompson brings over 30 years’ of asset finance sales expertise, gained from roles at Siemens Financial Services, Key …

Meet The Funder Day

Asset Advantage Hosting Meet The Funder Day On 5 March

With Special Guest Nick White, Motorsport Champion On Wednesday 5 March, Asset Advantage will be welcoming brokers into their landmark offices in Basingstoke, Hampshire. Brokers are invited to meet the team, participate in lively discussions and network with peers. Attendees will also be joined by special guest Nick White, Motorsport Champion. Nick White is Asset Advantage’s sponsored driver in the …

Challenges Funding Business Acquisition For Commercial Brokers

Challenges Funding Business Acquisition Holding Back Commercial Brokers, New Survey Reveals

A third of commercial finance brokers struggle to find lenders prepared to fund business acquisition deals, latest survey data from Asset Advantage can reveal. Alongside difficulties with lender appetite, two-in-ten brokers said they find it hard to secure the right loan value for potential acquisitions. Respondents also shared challenges with securing all the necessary information, as well as understanding both …

Changing Funder Policies Create Difficulties For Brokers

Consistent Credit Policy

Nearly a third of commercial finance brokers say they frequently encounter difficulties in securing funding for their clients due to changes in funder policies, latest survey data from Asset Advantage can reveal. While just over 27% of brokers say they encounter challenges frequently or very frequently, more than half (56.8%) face difficulties on occasion. The biggest challenge among the respondents …

Complex Business Loan Solutions

Commercial Finance Brokers Seeing Increasing Demand For Complex Loan Solutions

Commercial finance brokers are seeing a significant rise in client requests to support more complex projects, latest survey data from Asset Advantage can reveal. Nearly a third of brokers have seen an increase in funding requests for soft or tricky assets, while 29% of brokers report a rise in projects involving negative balance sheets, but a story behind the deal. …

Brokers Report Growing Shift Towards Business Loans

Brokers Report Growing Shift Towards Business Loans Among Commercial Finance Clients

Nearly a third (31%) of commercial finance brokers have seen a growing shift among clients towards business loans to secure funding, new survey data from Asset Advantage can reveal. For nearly a quarter of brokers (24%), the biggest driver among clients towards business loans is more complex projects which require flexible funding routes. Nearly two-in-ten brokers reported an increase in …

Asset Advantage Matrix House

Asset Advantage Hosting Meet The Funder Day On 26 September

On Thursday 26 September Asset Advantage will be opening the doors of their landmark offices in Basingstoke, and welcoming in brokers to meet the team and participate in a lively discussion. Following the high participation in Asset Advantage’s webinar programme which provides ongoing education and information to brokers, the boutique funder is extending that format to a live event in …