Asset Advantage, one of the UK’s leading providers of business finance for SMEs, is set to launch a brand-new survey to gain deeper insights into the challenges and opportunities for commercial brokers when sourcing funding for business clients. The new survey aims to explore the key themes and topics shaping the commercial finance market to understand both the current and …
Asset Advantage Strengthens Broker Proposition With Newly Created Internal Sales Role
Asset Advantage is continuing to strengthen its proposition to brokers with the appointment of Alex Lennard as Internal Sales Representative. In this role, Alex Lennard will primarily focus on supporting our broker network to help drive the business forward. Alex Lennard has over a decade of experience in finance, having previously worked at Halifax and BNP Paribas in Customer Service roles. Alex has been a key part of the team at Asset Advantage since 2021, …
Asset Advantage Welcomes Jonty Cooke As Broker Manager To Grow And Strengthen Broker Relationships
Assed Advantage has announced the appointment of a new Broker Manager to continue to strengthen its proposition to brokers. In this role, Jonty Cooke will grow and strengthen broker relationships, support our partners and help drive the business forward. Jonty Cooke brings over a decade of experience working across both hard and soft assets.Jonty Cooke was formerly Divisional Manager at Bluestone Leasing, where he managed a team of seven business finance consultants. …
Asset Advantage Welcomes Gary Thompson As New Sales Director To Strengthen Broker Relationships And Drive Growth
Asset Advantage has announced the appointment of a Sales Director to strengthen its proposition to brokers. In this new role, Gary Thompson will lead the strategic direction and execution of sales and marketing initiatives to enhance market presence and drive growth. Gary Thompson brings over 30 years’ of asset finance sales expertise, gained from roles at Siemens Financial Services, Key …
Asset Advantage Hosting Meet The Funder Day On 5 March
With Special Guest Nick White, Motorsport Champion On Wednesday 5 March, Asset Advantage will be welcoming brokers into their landmark offices in Basingstoke, Hampshire. Brokers are invited to meet the team, participate in lively discussions and network with peers. Attendees will also be joined by special guest Nick White, Motorsport Champion. Nick White is Asset Advantage’s sponsored driver in the …
Commercial Brokers Call For ‘Outside The Box’ Approach From Funders, New Survey Reveals
Commercial finance brokers have set out their wish list for funders, with an “outside the box” approach to deals among the top of their demands. In the latest survey by Asset Advantage, a third of commercial brokers said they want funders to be more open-minded on deals, considering the full picture of the business or the full story behind the …
Challenges Funding Business Acquisition Holding Back Commercial Brokers, New Survey Reveals
A third of commercial finance brokers struggle to find lenders prepared to fund business acquisition deals, latest survey data from Asset Advantage can reveal. Alongside difficulties with lender appetite, two-in-ten brokers said they find it hard to secure the right loan value for potential acquisitions. Respondents also shared challenges with securing all the necessary information, as well as understanding both …
Consistent Credit Policy
Nearly a third of commercial finance brokers say they frequently encounter difficulties in securing funding for their clients due to changes in funder policies, latest survey data from Asset Advantage can reveal. While just over 27% of brokers say they encounter challenges frequently or very frequently, more than half (56.8%) face difficulties on occasion. The biggest challenge among the respondents …
Most Commercial Brokers See Little To No Change In Willingness Of Lenders To Fund Soft Assets
The majority of commercial finance brokers say they have seen little to no change in the willingness of lenders to fund soft assets, while two-in-ten say conditions have worsened. Latest survey data from Asset Advantage has revealed that 68% of commercial finance brokers have seen no significant change in appetite among lenders to fund soft assets such as software, telecoms …
Commercial Finance Brokers Seeing Increasing Demand For Complex Loan Solutions
Commercial finance brokers are seeing a significant rise in client requests to support more complex projects, latest survey data from Asset Advantage can reveal. Nearly a third of brokers have seen an increase in funding requests for soft or tricky assets, while 29% of brokers report a rise in projects involving negative balance sheets, but a story behind the deal. …